How Lady Gaga and Her Mother Are ‘Making Kindness Cool’ Through Their New Mental Health Resource Lady Gaga and her mother are “making kindness cool” with their new mental health initiative, called the “Be There Certificate.” The free online course allows youth to learn how to be there for others while protecting their own mental health. The initiative brings Gaga’s Born This Way Foundation and Canadian mental health charity, Jack.org together “to increase mental health literacy and provide youth — and anyone for that matter — with the knowledge, skills, and confidence they need to safely support their peers who may be struggling with their mental health,” said a release from Born This Way. Gaga released a video statement where she shared the five golden rules on how to be there for someone. “Number one, say what you see. Number two, show you care. Number three, hear them out. Number four, know your role. Number five, connect to help, kindly and safely,” she said. Who are the people you can count on to be there for you?