The Weeknd Has Broken Another Music Industry Record

The Weeknd Has Broken Another Music Industry Record

Staying in front of the latest trends and technology has helped The Weeknd solidify his place in music history.  Thanks to his partnership with Binance, The Weeknd launched the first global tour to integrate Web 3.0 technology, giving fans a once-in-a-lifetime experience. This experience helped the “Starboy” singer bring in over $11 million at his latest So-Fi Stadium, making it the highest-grossing show by a Black artist ever.  The record-breaking show also gave back. Proceeds from the show and others will go to the United Nations World Food Programme.  What are your top three concerts for this year?